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Punch above your weight

Your Brand  REmix

Stop fighting to be seen. Let’s build something unforgettable.

Being underestimated is your superpower.

You look left when everyone tells you to look right, knowing that’s where new perspectives live. We hear you. We are you.

Unforgettable Brands, Smart Operations, Responsible AI Integration

We connect the dots between brand, operations, and AI.

Because that’s how businesses work today. We’re not an agency, and we don’t want to be. Brand agencies sell the sexy. We see the whole picture — the guts, the grind, and the stuff that keeps you standing.. We help ambitious underdogs build unforgettable brands, clean up their operations, and design AI workflows that reflect their values.

 

Branding

Build human brands

People don’t connect with companies–they connect with the people behind them.

We turn your brand into a human (yes, with a name), so we can find what truly makes it different and make sure that difference shows up everywhere.

Business Operations

Fix operations that quietly kill your momentum–and your brand

Missed emails. Clunky onboarding. Overcomplicated processes.

These aren’t just time-wasters—they’re trust-killers. When systems break down, your reputation breaks down with them. We tame the chaos so your business can deliver on its promises.

AI Integration & Consulting

Design AI workflows that work for you

Work smarter, not harder

We build custom AI tools—from research assistants to content pipelines—without compromising your voice, values, or control. We believe in using AI responsibly and recognizing its limitations. You choose the boundaries. We make it real.

Fractional Marketing & Ops Leadership

Strategic Leadership, On Your Terms

Part-time leadership, full-time impact.

Most consultants hand you a plan and disappear. We stick around to make it happen. You get experienced leadership, hands-on implementation, and someone who cares about results as much as you do. We offer creative, marketing and operations leadership.

CLIENTS WE WORK WITH

Your brand isn’t just how you look. It’s how you deliver.

We work with teams who are ready to do things differently and devote the resources to do it right. We’re here to help you focus on what only you can do. Our clients include:

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Nonprofits struggling to grow awareness or modernize their systems

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Founder-led companies ready to remix their brand, clean up operations and scale without losing their fire

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Small-but-mighty teams who value exceptional stories, strategy, and smart tech over what’s trendy

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Subject matter experts and educators growing platforms that reflect their knowledge, heart and drive

Let’s Work Together

We’re small but mighty and we like it that way.

We’re an award-winning storyteller, a Hollywood-tested chaos tamer, and an AI-obsessed audio geek with a passion for helping bold businesses and thought leaders get what they want. Connecting with our clients on a personal level matters to us. Lifting up underdogs, creating smarter business systems, and telling a damn good story are what get us out of bed every morning.

From space exploration giants to scrappy startups, bestselling authors to community nonprofits—we’ve helped them all punch above their weight. Our experience across industries is our secret sauce. We bring cross-disciplinary insights no niche agency can offer. What connects our work with brands like NASAThe Great American Baking ShowSkechersAppleAdobeMS SocietyAbaxx, Dr. Aviva Romm, and the Humane Society? A relentless focus on helping the ambitious stand out and deliver on their promises.

 

Meet Tara Kelly, Your Storyteller & Marketing Leader

Most people call me curious. I started my career at Apple, and for the last 15 years I’ve been learning what makes brands memorable (large and small), leading marketing teams, and helping ambitious underdogs find their voice. My clients range from nonprofits changing lives, to startups aiming for the impossible, to thought leaders ready to claim their power.

Here’s what I don’t do: cookie-cutter marketing plans, flavor-of-the-month tactics, or promises of overnight success. That’s all BS, and we both know it.

What I do instead is listen and build safe spaces for honest conversations, turning clarity into confidence, and strategy into sustainable growth. Your brand should feel unquestionably yours, not mine, and certainly not anyone else’s. Building an unforgettable brand takes grit, patience, and consistent work. It’s the long game. But with the right strategy? It can be a hell of a rewarding ride.

Meet Amanda McCune, Your Efficiency Architect

Most people know me as a chaos tamer. For over a decade, I’ve streamlined operations for everyone from solopreneurs to corporations while running my own business. I’ve managed high-stakes projects including presidential debates, rocket launch webcasts, and TV productions like “The Great American Baking Show” and “Intervention.” My client roster includes global brands like Skechers and Adobe, alongside law firms, voice acting schools, and countless creative entrepreneurs.

Different businesses, same fundamental need: transforming complexity into clarity so you can focus on what truly matters.

I observe—truly understand your workflow—then build practical systems that work specifically for you. You’re smart and excellent at your craft… but admin tasks aren’t where your genius lies. I’ll figure out where you’re stuck and help you find a way through.

Meet Jesse McCune, Your AI Guide

I’ve been building and implementing processes everywhere I’ve worked for 20 years. Many times, it’s because I’ve walked into chaos that needs to be organized and structured. Other times, it’s because I’m helping build a department from scratch. Either way, it’s helped me really hone in on efficiency and eliminate redundancies.

I know, I know. You see the word AI everywhere these days, and it feels like everyone is trying to cash in on it. Maybe you cringe a little every time you see AI mentioned on a product or service page. I’m not someone who believes in a one-size-fits-all approach. For me, it’s all about finding the best approach for you.

Building internal operations that streamline your business takes some time and, probably, some tweaks to how things are being done. The payoff is processes that give you more time to focus on the tasks that generate more revenue.

 

Your Brand Remix Roadmap

We’ll show you the rules. Then we’ll show you how to break them.

An example of our roadmap on a lime green background, including the cover, key objectives and how to find a marketing researcher

What’s a Remix Roadmap?

You want to build something meaningful and do it your way. Most strategy frameworks weren’t built for you.

They’re rigid. Overpriced. Disconnected from how real teams work. And straight up hard to implement.

That’s why we created the Remix Roadmap. It meets you where you’re at and helps make change, decision-making, and growth feel doable. We don’t treat your brand like it exists in a vacuum. Your brand is the experience. So yes, we talk about positioning, voice and messaging. But we also talk about the broken form that confuses clients. The overwhelmed inbox that’s ghosting leads. The automations that either help or hurt your reputation.

The power of the Remix Roadmap is that it treats your entire system—brand, business, and AI—as one experience. And then gives you a prioritized plan to fix what’s not working. By the end, you’ll know exactly what to do next and why it matters.

Curious and want to know all we offer

Choose your starting point.

What Our Clients Say

Our impact, in their words.

“The results speak for themselves: a stronger brand presence, clearer messaging, and a more professional and polished online presence. If you’re looking for someone who is strategic, reliable, and committed to helping you refine and grow your brand, I highly recommend working with Tara.”

Chris Berkner, Founder & CEO at Berkner Group

“Amanda excels at anticipating our needs, her attention to detail, and is always cheering for us, doing all she can to help our business grow and thrive. Amanda is smart, savvy, and a great addition to any business needing help with growth and implementing better processes.”

Melissa Moats, Owner of The Voice Actors Studio

“Working with Tansy Aster isn’t just about getting exceptional audio engineering—it’s about partnering with someone who truly understands what it takes to create and sustain a successful podcast. Jesse’s meticulous approach ensures every episode maintains the authenticity of a live conversation, capturing the essence of genuine dialogue rather than a scripted Q&A. Beyond the technical excellence, Jesse’s professionalism and collaborative spirit make working with Tansy Aster an absolute pleasure.”

Tracy and Aviva Romm MD, On Health

“Tara brought genuine interest and curiosity to our conversations. She truly cares about the people in a company and who the best fit for those people might be as clients. She always spoke to the truth of good marketing. Her follow-up and reporting were actionable and evergreen and were the first documents we reviewed before any significant positioning decision we made. If you’re ready to see yourself better and meet your better clients, talk to Tara.”

Corey Coats, CEO of Podfly 

“Before Amanda joined us, it was a struggle to keep up with billing, invoicing and payroll. Since hiring Amanda, everything just gets taken care of. She learned our systems and operates within those and she’s amazing!”

Dustin Ebaugh, CEO of TV & Radio Voices 

“Working with Tara was fantastic. She provided specific feedback that would set us on a path to meet our new goals, including new customer acquisition, streamlined customer journey, accessibility, and engagement. She took the time to understand our business and customers and then provided insights so we could make informed decisions.”

Shannah M, Marketing Executive of Center for Hearing and Communications 

“Tansy Aster has been great to work with on our podcast. The audio quality of the podcast, audiograms and other creative content has been high quality and consistent with our brand and messaging. Their experience and insights have proven to be invaluable as we continue to grow and market our show. Tansy Aster has been a great asset to the team and we appreciate their ability to always provide excellent service even on such incredibly short notice.”

Derin Turner, Director of Content at Abaxx

FAQ

What exactly is the Brand & Business Remix Roadmap?

It’s our signature strategy service—a comprehensive assesssment of your brand, business operations, and AI opportunities. You’ll walk away with a prioritized, customized action plan you can implement yourself, delegate to your team, or hire us to execute. It’s designed to help you work smarter, not harder.

$1500–$4500 feels like a big investment. Is it worth it?

We get it. But here’s what you should know:

  • Clients can find tens of thousands in time and cost savings after a single session.

  • Amanda helped one client identify nearly $100K in missed efficiencies. That’s ROI.

  • This isn’t a brainstorm or generic audit—it’s a targeted, cross-functional plan tailored specifically to your business.

  • You’re not locked into implementation. Use the roadmap however you want: do it yourself, bring it to your team, or partner with us.

Still on the fence? You can always start with a $125 Pick-Our-Brain session to get a taste of our style.

What’s included in the full $4500 Remix Roadmap?

  • A 2-hour strategy workshop using our proprietary process

  • A complete analysis of your brand, operations, and AI opportunities

  • A clearly prioritized action plan (no laundry list of overwhelming tasks)

  • A 90-minute presentation of findings

  • No-pressure follow-up. You own the plan. Whether you use us to implement or not is 100% your call.

What if I only want help in one area?

No problem. We offer $1500 mini-roadmaps focused on one of three areas:

  • Brand & Marketing – Clarify your message, attract better clients, stand out in a crowded market

  • Business Operations – Untangle inefficiencies, save time, and build systems that grow with you

  • AI Integration – Automate what you can, without losing the soul of your business

Same approach, just more focused.

I’m overwhelmed by AI. Can you really help with that?

Absolutely. We help you:

  • Identify what to automate (and what not to)

  • Save time and money with realistic AI tools

  • Train your team or build the systems. We can help you with prompts to create better content! 

  • Jesse’s goal is to save you at least $10K in your first year through automation and AI implementation

I’ve worked with consultants before. How is this different?

Many consultants hand you a 40-page report and wish you luck. We:

  • Roll up our sleeves and help you implement.

  • Work with you on an action plan that is sustainable and manageable for you. We meet you where you’re at.
  • Do both strategy and tactical work

  • Integrate branding, business ops, and AI so your whole business works in harmony

  • Work transparently, collaboratively, and without the agency bloat

What services do you offer beyond the Roadmap?

Brand Strategy & Identity
We help you shape an unforgettable brand that sounds like you.

  • Brand Messaging: Value props, taglines, voice & tone, and full messaging guides

  • Visual Identity: Logo design, brand style guides, and color palettes

  • Pitch Decks: Investor-ready storytelling that blends messaging, visuals, and business logic

  • Website Strategy: UX and content strategy to align your brand with business goals

  • Fractional Marketing Leadership: We step in as your Director of Marketing without the full-time cost. 

Business Operations & Systems
Your operations shouldn’t hold you back. We build systems that grow with you.

  • Workflow Mapping: Find the time-wasters and fix what’s broken

  • Systems Setup: From project management to finance to client onboarding

  • SOPs & Training: Documented processes your team can actually follow

  • Fractional Ops Leadership: We step in as your Director of Ops without the full-time cost

AI Integration & Automation
We don’t just talk about AI—we build custom tools and automations that save you time and money.

  • Custom GPTs & Chatbots

  • AI Strategy & Workflow Design

  • Zapier, Make, Airtable, and Notion automations

  • Fractional AI Ops: Ongoing support and optimization to stay ahead of the curve

Content & Impact Creation via Tansy Aster Audio
This is where brand meets story and story meets results.

  • Podcast Production: Weekly editing, show strategy, and launch packages

  • Video Storytelling: We specialize in high impact, storytelling videos for startups, nonprofits, and other purpose-driven organizations.

  • Narrative Development: We help you find your voice, refine your message, and reach the right audience

  • Descriptive Audio & Accessibility: For orgs who care about reaching every audience

Strategy-Only Sessions
Not ready to go all in? Start small with our a la carte consulting options:

  • Pick Our Brain – $125/hr

  • Mini Roadmaps – $1500 (Brand, Business, or AI focus)

  • Implementation Support – Flat rate or hourly depending on the project